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We address the problem of determining entityoriented polarity in business news. This can be viewed as classifying the polarity of the sentiment expressed toward a given mention of a company in a news article. We present a complete, end-to-end approach to the problem. We introduce a new dataset of over 17,000 manually labeled documents, which is substantially larger than any currently available resources. We propose a benchmark solution based on convolutional neural networks for classifying entity-oriented polarity. Although our dataset is much larger than those currently available, it is small on the scale of datasets commonly used for training robust neural network models. To compensate for this, we use transfer learning—pre-train the model on a much larger dataset, annotated for a related but different classification task, in order to learn a good representation for business text, and then fine-tune it on the smaller polarity dataset.

Benchmarks and models for entity-oriented polarity detection