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Posibilities of ekphrasis, which is related to applied art, will be considered within the bounds of this research. The object of our heed and also starting material for creative experiment became the image of the carpet. Our purpose was description of theoretical and artistic potential of the image of the carpet as an object which roots are in people art. In the capacity of material allowed not only to give allround description of ekphrasis, but to submit a model capable to show conceptual moments for this form of ekphrasis we have chosen the essay byAzerbaijan writer Anar «Wisdom of the carpet».

USING SUBJECT OF APPLIED ART IN THE PROCESS OF ARTISTICAL AND SCIENTIFIC MODELING OF THE WORLD