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Social q&a site rapid rise in our country, on Zhihu as outstanding in social q&a site, have greater social influence, the more the number of users, it covers social class, is the mainstream of social q&a site field strength. Zhihu network advantage is embodied in effectively improve the efficiency of information transmission, improve the quality of the questions and answers, attracted a group of high quality of the user, and formed the independent operation management mode, and so on. While on its own there are still some problems, but the world of the Internet is indispensable an important part of social q&a sites one by one, on Zhihu as an independent operation of the first successful social q&a site represents the development direction in the future. This paper on the related research situation at home and abroad made a paper introduces Zhihu network set up, again to Zhihu net carries on the detailed analysis and SWOT analysis of the development strategy. Based on the above analysis, the author combined with their own point of view of Zhihu net current existing problems put forward the relevant optimization strategy and analysis the feasibility of strategy, finally has made an optimistic outlook and expectations.

Analysis and Research the Social Q & A Site of Zhihu Network