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Based on research on clothing consumption in a provincial Romanian town, this article focuses on bobbling (pilling) and on reflections on its appearances and progression. Bobbling is considered an index of a faulty or decaying materiality, and an index of usage and, possibly, carelessness and hardship. It limits an individual’s ability to project a desired self. It hints at an individual’s inability to present a renewed self. It not only disrupts a common process of value creation through the act of dressing, but also exposes a disputed process of value creation through the consumption of certain objects. It foregrounds a predisposition to equate the value of objects with the value of people. It affects a sense of self-worth. The author demonstrates that a preoccupation with bobbling reflects deeper concerns and frequent deliberations over value in postsocialist Romania.

Bobbles and values: An ethnography of de-bobbling garments in postsocialist urban Romania