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Proposito – En el articulo se presenta una sintesis del impacto sobre la produccion y el empleo generado por la realizacion de un megaevento deportivo en la ciudad de Cali, Colombia. Diseno/metodologia/enfoque – El impacto se estima a traves de los efectos sistematicos producidos por las actividades de inversion/gasto de los agentes identificados y los consecuentes efectos multiplicadores capturados a partir de un modelo insumo-producto. Hallazgos – La realizacion de los Juegos Mundiales significo un nuevo flujo de ingreso monetario a la ciudad de Cali, de $101.036 millones de pesos (=53,4 millones de dolares) y se generaron 9.598 puestos de trabajo (=7.711 empleos de tiempo completo). Adicionalmente, se atrajo a la ciudad a 2.174 turistas internacionales y 11.250 turistas nacionales. Originalidad/valor – El articulo aporta aspectos innovadores metodologicamente utiles para futuros estudios de impacto economico en ciudades poco turisticas situadas en paises en vias desarrollo. Purpose – A summary of the economic impact resulting from the celebration of a sporting mega-event in the city of Cali, Colombia, is carried out in this article. Design/methodology/approach – The impacts are estimated by means of the systematic effects produced by the activities of investment/expenditure of the identified agents and the consequent multiplying effects captured from an input-output model. Findings – The World Games represented a new income flow to the city of Cali of $101.036 million pesos (=US$53.4 mill.) and 9.598 jobs were created (=7,711 full-time jobs). Additionally, 2,174 foreign tourists and 11,250 national tourists were attracted to the city. Originality/value – The article contributes with innovative aspects methodologically speaking, useful for future studies of economic impact in cities with low tourismlocated in developing countries.

Efectos de la realización de un megaevento deportivo sobre una economía local. El caso de los Juegos Mundiales 2013 Cali