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Jakarta Light Rail Transit (Jakarta LRT) has been planned to be built as one of mass rail-based public transportation system in DKI Jakarta. The objective of this paper is to obtain a mode choice models that can explain the probability of choosing Jakarta LRT, and to estimate the sensitivity of mode choice if the attribute changes. Analysis of the research conducted by using discrete choice models approach to the behavior of individuals. Choice modes were observed between 1) Jakarta LRT and TransJakarta Bus, 2) Jakarta LRT and KRL-Commuter Jabodetabek. Mode choice model used is the Binomial Logit Model. The research data obtained through Stated Preference (SP) techniques. The model using the attribute influences such as tariff, travel time, headway and walking time. The models obtained are reliable and validated. Based on the results of the analysis shows that the most sensitive attributes affect the mode choice model is the tariff.

Mode choice analysis using discrete choice model from transport user (Case study: Jakarta LRT, Indonesia)