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The article presents the results of a thematic analysis of statements about polyamory made in the media by Polish psychology and sexology experts. The analysis was conducted on the basis of 20 pieces of material released in the Polish national press, radio, and television between July 2012 and October 2018. The results show that most of the analyzed experts approach polyamory with suspicion. In most cases, the decision to be in a polyamorous relationship is assessed very negatively, and in the eyes of the therapists it is evidence of psychological defects in people who make such attempts or it is seen as a harbinger of unfavorable outcomes for the relationship. This negative psychological evaluation is often accompanied by a strong moral assessment and a clear willingness to discourage society from this relationship model. The results show that representatives of psychology and medical sciences in the Polish media support and legitimize the social and moral order that promotes mono-normativity. The true reasons for the aforementioned negative assessment are hidden behind a veil of scientific objectivity.

“How Do They Even Know They Love?” The Image of Polyamory in Polish Expert Discourse