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The research presented in this paper aims at evaluating how simple and intuitive are the learning, understanding, and application of some creativity enhancement methods by non-expert users in an engineering design context. The three methods under investigation are TRIZ, C-K theory and SCAMPER. To evaluate the training experience the authors set an evaluation framework based on Kirkpatrick's Four Levels of Evaluation and used a questionnaire to collect students' experiences. The results show that the understanding and the consequent application of the three creativity enhancement and idea generation methods are judged positively by the participants. In particular, TRIZ method represents the most appreciated at all, while SCAMPER stands out for its intuitiveness and easiness of use. Finally, C-K theory is revealed as the newest one and very promising for future developments. © 2014 Springer International Publishing

Comparison of Creativity Enhancement and Idea Generation Methods in Engineering Design Training